In the highly competitive automotive industry, a positive experience at an auto dealership can bring big dividends in customer loyalty and prospective purchases. To that end, Hendrick Lexus in Pleasanton, California, recently enhanced its showroom with a dazzling 32 ft video wall featuring an RGB Spectrum Galileo processor powering a 3×8 array of Samsung LCD displays.
The video wall engages customers from the moment they walk in. Its vibrant content and vast size commands customer attention, showcases the luxury Lexus brand, and drives buying interest. Dynamic 4K resolution videos present the latest Lexus models and features, helping to guide customers through their decision-making process.